In this age of universal, brand-driven, connected commerce, technology is both the enabler, and differentiator, that powers a more consistent and unified shopper-centric approach.
The omni-channel challenge for many retail brands never been more compelling as the goal of aligning shopper expectations intersects with the realities, implications and capabilities to address these imperatives.
Meeting demands through a competitive advantage
Retailer enterprises in all formats, sizes and geographies are being asked to define and provide omni-channel value by:
Engaging with customers across all channels.
Creating seamless, channel agnostic, shopping experiences.
Responding to how shoppers want to shop – anytime, anywhere and on any device.
Deploying a single transaction platform that unifies POS, e-commerce and m-commerce along the merchandise, logistics and order management foundations.
Holistic. Evolutionary. Shopper Centric. Retailer Enabled.
With omni-channel retailing powering a more personalized, shopper centric experience, Toshiba understands that retailers can drive brand and operational performance improvements through a holistic omni-channel approach.
Toshiba’s TCxGravity™omni-channel solution meets this demand by transforming and evolving the traditional Point-of-Sale approach to a unified Point-of-Commerce paradigm that is a seamless extension of a retailer’s enterprise commerce platform.